Email

Independent technical write-ups on email authentication (SPF, DKIM, DMARC), deliverability, and provider reviews.

44 posts

The Hidden Cost of Hiding Your Support Email

Email shouldn’t feel like a relief, but it does. When companies hide behind chatbots and help centres, even simple support becomes a negotiation. Email stays the calmest way to explain a real problem, on your own time.

When Yahoo Was the Web: Why Yahoo Mail Failed

Yahoo Mail didn’t disappear overnight. It faded from relevance as trust eroded, decisions stalled, and breaches exposed deeper problems. This is the story of how the internet’s most trusted brand lost its place at the centre of email.

Email Is Still a Craft — Even When We Pretend

Email used to be the product. Now it’s bundled into productivity suites and buried under notifications. But for many of us, it remains a deliberate craft — slower, clearer and more intentional than the tools that replaced it.